A status badge is a vital add-on widget feature that gives a quick insight into your website’s live functionality and operational status. While companies allocate a huge amount of budget and other resources to executing perfect marketing and conversion campaigns, they overlook the most important aspects of their website: performance and availability.
When your business website’s status and performance are neglected, no matter how unique or sophisticated your marketing efforts are, everything will be futile. You will not only lose potential clients or website visitors as a result of a succession of prolonged service outages, but you may also face disgruntled emails and tickets, taking up your support team’s time.
Website badges are a crucial component of modern marketing. Using them allows you to benefit from endorsements while also increasing traffic to your website. They’re easy to deploy and provide a number of tangible benefits, so they should undoubtedly be a part of your existing marketing strategy.
What exactly is website uptime or downtime?
Website “uptime” refers to the amount of time a website is available for visitors or users to access and use. When a website is offline or unreachable, it is referred to as “downtime,” which is the inverse of website uptime. Creating a badge helps in website uptime monitoring.
What is the importance of a status badge?
Users or website visitors may not always visit your website status pages as planned. This means customers may be unaware of any continuing outages, downtimes, or other troubles your website or service is facing when they occur.
As undesirable as it may appear, this may suggest bad management, customer trust concerns, and a poor conversion rate. You may avoid these concerns by simply adding a website uptime badge to your website or application, as the website badges continually display your live website availability and performance status.
A website status badge is a small graphic representation of a website’s availability and functionality status that acts as a handy tracker for website monitoring. Often these uptime monitoring service platforms enable users to easily integrate a website uptime badge widget to convey the website or application’s live uptime status, allowing users or visitors to quickly determine whether there are any outages currently underway.
Here are some important reasons why every business should use a status badge for their website:
Revenue
Websites are frequently accessible around the world, which implies that anyone can attempt to access your website. Users or potential customers who are unable to access your website or application for unknown reasons will often depart if your website is unavailable or down. It would not take them more than a few seconds to jump to your competitor and bid your services a permanent adieu.
On the other hand, a status badge that seamlessly apprises your base of any planned or unanticipated situation your business may have incurred will not only make you look efficient but also show that you respect your customers and clients.
Monitoring downtimes
Your website may undergo brief outages at unusual timings, that may go unnoticed by you. This has a detrimental effect on your search engine ranking. Google spiders routinely crawl on websites, and uptime status is crucial in indexing. Having a status badge will help you stay in the loop of all your website activities, or the lack of it, no matter how short-term or unexpected.
Workflows, apps and dashboards
Status Badges help you keep track of the status of your latest test build. It is also used to issue notices, confirmations and communicate any project errors.
Wrapping Up
A status badge reflects the current status and functionality of your website. Having it incorporated into your website can aid you in saving costs, potential consumers, and your reputation by reducing downtime.
There are far too many website monitoring solutions on the market and choosing the right one might be difficult. Awakish is one of the best platforms on the internet for website downtime checker, SSL certificate tracker, IP address and endpoint monitor, and so on, overseeing your website’s availability, performance indicators, and incident management reports, as well as fast downtime notifications when your website is inaccessible.
The best thing about our website uptime monitoring services and more is that we offer multiple customized tools based on your website’s requirements and configuration. Get in touch with our support team to know how we can help your business!